This variant is just like V1 except for 2 other minor changes. Replaced main CTA wording with ‘See Spring Sale Pricing!’ Changed button to orange. The mobile version doesn’t have 2 boxes (I didn’t remove one). Changed green banner text to lowercase and omitted some clickable text from it.
+1.02% Conversion Rate increase on Users Placed Order metric – Desktop: 4.14% / Mobile: 2,3%
-0,58% Conversion Rate increase on Visits to Checkout Page metric.
+1,60% Total CVR increase (based on 2 metrics)