See how Hardwood Floor Depot Made their Mark on Google by Increasing their Traffic by 420 percent!

Anthony Civitello head shot

With Anthony Civitello

Founder & CEO of Hardwood Floor Depot

+ 420%

Increase in traffic since starting with NP Accel

> 10

National terms ranked on the first page of Google

nearly 3x

Number of SEO keywords ranking on Google

The company

Hardwood Floor Depot offers a wide selection of different wood species, colors and styles to meet customers’ hardwood flooring needs and budget. They are certified by the National Wood Flooring Association, which validates the competence of wood flooring professionals throughout the industry. They needed to market their competitive prices to a wider audience, and we had the opportunity to help them improve their site and build engaging content to drive organic traffic that turned into more leads.

We provide high quality wood flooring at the best prices in the country. Our unique business model allows us to obtain quality products at an extremely discounted rate which we can then pass on to our customers.”

– Hardwood Floor Depot

The challenge

They needed to build a stronger online presence to get noticed on search engines. Their prices are amazing for their industry, but they needed help getting the word out to their customers. When they came to us, we knew Niel Patel’s marketing strategies could help them do just that.

The results

167 percent increase in organic ranking keywords
10+ competitive national keywords on the first page
420 percent increase in organic traffic

This increase in rankings and traffic has resulted in an uptick in sales with customers throughout the US. Since they’ve started working with us, the value of their services has really come through to their customer base and started driving conversions online.

Our goal was to increase traffic by helping Hardwood Floor Depot create engaging content, as well as help them increase their brand authority through offsite content Marketing. We also focused on Site Structure, Conversion Rate Optimization, and User Experience through site navigation.

Nearly tripled the number of SEO keywords ranking on Google

420 percent increase in traffic since starting with NP Accel. From 500 organic visitors a month to over 2600 visitors!

Successfully ranked over 10 national terms on the first page of Google. Half of thesewhich started beyond the 6th page!

“In less than 3 months, Curtis and his team got me ranked 1st page on Google with all my keywords allowing us to expand and start working on more rankings.” – Anthony

Lessons learned

Consistency over time is key! Although we made impressive ranking improvements and traffic increases in the first 3-6 months, the majority of the traffic growth came after 6 months.

“Working with NPAccel has been a phenomenal experience in helping me achieve my goals for SEO. I’ve had the privilege of working with Curtis who is awesome!! He has helped and guided me step by step from narrowing down the best keywords for my industry, creating the most efficient plan to increase my ranking as quickly as possible, and providing amazing advice.”

– Anthony Civitello, Founder & CEO of Hardwood Floor Depot

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