A Clear SEO Plan Led to an Organic Traffic Increase of 84.3% for Aligner Co

With Omer Zia

Owner of Aligner Co

+ 84.3%

Increase in organic traffic

page 10+ → page 1

Google ranking improvement for “cheapest invisible braces”

The company

Based in New York, Aligner Co provides teeth straightening in 3 simple steps using clear aligners for teeth straightening at a much more affordable price. They are an alternative to traditional braces.

Aligner Co has been with NPAccel for 3 months.

The challenge

They wanted to be more competitive with their competition on Google by going after low hanging fruit keywords, but didn’t know where to get started so they came to NPAccel.

The results

We saw great keyword ranking increases sitewide with over 70 keywords jumping many pages in the SERPS. We got the client to start ranking on page 1 and 2 for some wishlist keywords within the first 3 months of work. Organic traffic increased by 84.2% during the latter part of month 3 and organic impressions on Google increased by 60.6%.

Lessons learned

We worked with the Aligner Co at the very beginning to make it clear what we would accomplish. By setting clear goals with Aligner Co we had great direction on where we would go with our SEO work and how we would get there.

“Definitely try NP Accel. With a clear plan of action, NP Accel will work with you to create a solid SEO foundation and then build on it from there.
– Omer Zia

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